Stories are the key tools to liberate dreams and free the human spirit to live divergently. These stories are not the new instrumental trend of painting-stories-by-numbers, Hollywood style, to increase branding and effective communication.
No, these stories are far more dangerous. These stories are heretical and revolutionary by nature. They have been proscribed by the logical policemen of Skilled Convergence (organisational group think). Using these stories is likely to get you ejected by an organisational auto-immune system which ensures new ideas are tried by consensus, tortured by censure and sentenced to death by compromise.
These stories provide us with the mental cartography to place emotional dynamite under the very foundations of linear thought. They blow apart the fortifications built by convergence and release the mind’s dormant nuclear energy of creativity and innovation. These stories are about unlocking your dreams. (See Organisational Stories Quadrant) They are about crossing, storming, jumping, burning, dodging and evading the emotional and perceptual land mines, prohibitions, barricades, defence lines of convention. To ride out on a horse of naked awareness to a new Wild West, a land of spirit, adventure, risk, fun, play, romance, laughter, joy, happiness, and fulfilment. This is a land where self-concept, self-inquiry and self-investigation are ruled by the imagination and not by the natural predators of the status quo: fear, uncertainty, doubt, guilt and obligation.
When you continuously point your dream at the space between your thoughts, at the space between your habits, at the space between your breaths, at the space between your actions, then the culturally created labels of your emotional infrastructure literally go into meltdown in the face of the divergent logic. It is important to understand that the logic of personal and organisational divergence is not based on the either/or categorisation process of western Greek logic. Designing Experience is not about putting things in boxes, it is about seeing the nature of constructing boxes and taking the blindfold off your mind’s eye.
It is about training your awareness to step out of the circular logic which keeps you imprisoned in the status quo.
It is about escaping the frozen thinking which has exiled emotion and prohibited self-investigation.
It is about finding the left-hand side of a thought, and sailing your awareness right by its cliff edge, out into brand new oceans of ideas and possibilities. Unfrozenmind is about creating a logic which transforms habit into an emotional differentiation, it is about transforming work into adventure, it is about using emotion and perception to drive creativity and innovation.
In the Lotus-Economy, organisations will need to create models of personal transformation that skilfully help leaders break the rules of Group-Thinking that end convergence and grow creativity and innovation.








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