Unfrozenmind is about Designing Legends.

The major objective of the unfrozenmind programmes are to challenge the taboo of subjectivity built into our educational /scientific paradigm and to help organisations overcome the power that fixed categories exert in governing experience and maintaining the status quo. The key issue for individuals and organisations is recognising the gravitational power that labels exert in reducing the potential for change. Based on a logic of Strategic innovation unfrozenmind is about transforming labels to create and deliver new ideas, big ideas, great ideas… huge ideas.

In an economy based on ideas organisations can be measured on two fundamental axes, human potential and organisational imagination. The first axis is internal and focuses on the leveraging of human potential and creativity; it is measured by the size of your dream. The second axis is external and is measured by the size of your organisational story. Utilising the logic of experience as its base, the unfrozenmind programmes focus on six key areas, perception, emotion, ideas, culture, leadership and future to design legends

Business leadership is now responsible for the stewardship of the world. It faces a set of transnational and multinational issues of a scale unprecedented in human history. It may not want it. It may not even be aware of it. But the imperative of noble leadership is there. It stares back at every Executive when they take a wash in the morning. It is in the space between their footsteps when they take a walk to their car. It is in the hushed silence when they enter the board room. It sits next to them when they drive home late in the evening. Just as their shadow follows them in the afterglow of the evening sun, so does the call to their unawakened potential. The responsibility for the care and sustenance of the planet Earth and all who sail on her falls to the business world whether they like or not. Picking up this gauntlet is a logical step in a corporate evolution that has moved from growing numbers to growing human potential.

The global economy born from the incredible technological advances of the corporate giants of the modern age is undergoing a seismic paradigm shift. The traditional foundations of business are being shaken by a marketplace swing that is moving from economics to ethics. The Captains of industry can no longer afford to remain blind-sided to this change. Optimising economies of scale as a strategy is past its sell-by-date. It will no longer provide a safe haven for investors and executives who seek to avoid commoditisation. Their very future and ours depends on business leaders securing a transition to a new business model of transpersonal relationships.

Traditional organisations need to make themselves redundant and think of themselves more as universities which seek the very highest standards of creativity and innovation through self-development and self-inquiry. The philosophy of management has now been superseded by the philosophy of knowledge and being. Executives steeped in a culture of “expert business knowledge” need to switch direction quickly. The traditional economic model of implementing results-based training courses is an outdated framework for measuring and growing executive performance. Business “true-north” has switched from the knowledge of business to the business of knowledge, from marshalling facts to transforming thinking, from knowing facts to growing ideas.

Organisations that engage their people in the quest for a deeper understanding of themselves and the world they live in not only transform themselves but engage their customers and a much wider audience in a reciprocal process. In a business world which will revolve around discovering and exploring human potential, the business of innovation will fall naturally into a hierarchy of human values. The highest ideal of creativity in an economy based on human potential will be how much we can transform our thinking to be a force for good. It is not ideas, but enlightenment that will become the currency of the future. The quest for personal transformation will radically change the emotional foundation of business.

The Lotus is an ancient symbol that represents personal renewal and universal creation. The unfolding petals of the Lotus symbolise the expansion of the soul and the spiritual promise of individual and universal transformation. The “Lotus-economy” stands for the highest aspiration of imagination within a business world of innovation and creativity powered by personal transformation. Self-inquiry unleashed by a noble spirit can lead to global impact. The products and services of the “Lotus-economy” will be dreams.